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A Reason to LOVE
Do the
math. Our experience says that we can expect 1/20% to 1/35% response to
a pop under campaign showing your web site to complete a short loan lead form. That's
18 to 30 leads. Further,
experience shows that 1 of 11 leads closing is
realistic. That's 1 to 3 loan closings possible, with good loan product
lines and excellent follow up.
The
math speaks for itself. But, there are some problems.
If we try
to follow up on 30 leads in a single week or even month, we may not
take care of our personal referral base. In fact, we will
probably fail to follow up promptly with many of the leads. This
would cause our loan closing ratio to be cut 10 fold. Not a good
scenario.
BUT - What if we
could buy a traffic package that included free traffic stats and
management console? It would enable us to set the visitor flow to match
our needs. By setting our visitor rate at, say 34 visitors per hour, we
have just created a 3 month campaign. Based on averages, we would get
6
- 10 EXTRA leads a month. Very manageable !
During
busier times, we could reduce visitors per hour, and during slow times we
could speed it up, say to 250 visitors an hour. Or, if we were going to
take that well deserved vacation trip to Key Largo, we could set our
system to 0 visitors per hour and pause our campaign altogether until we
returned.
By
monitoring our lead flow and a little trial and error, we could regulate
how many leads would come in a week or month. What if we could do all
this by logging into a personalize traffic management console? Then we
could manage our campaign(s) from home, office, or anywhere !
Excellent !
This is
what YOUR Advertising Management Site would look like.
The Traffic
Management Console, we can pause traffic, start it, lower traffic and
raise traffic whenever we need to. We can add new funds for more traffic
any time prior to a campaign expiring if desired.
Your entire
web page is displayed to the visitor by way of a pop-under. Full
page views are a more polite type of advertising because they appear only
after someone leaves
another
site. They never come up on
top of content distracting and aggravating users
that have their attention on another site.
With this
type of Campaign, you are buying visitors, not ad displays.
What are you waiting for, a higher price? Order
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